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Strategic Planning

From Cory's Desk...
/Tag:Strategic Planning

Case Study- McMinnville’s New Era for a New Strategic Plan

There’s a reason city managers say you need to plan your work and work your plan. Without a plan, cities open themselves up to inconsistencies in policies, wasted resources, reactive decision-making, and missed opportunities. McMinnville Profile Population: 13,681 Operating Budget: $27 million Government Structure: Mayor-Aldermanic Services: Community survey, focus groups, strategic planning Learn how the City of McMinnville used CP2 Consulting’s deliberate, methodological, and analytical process to develop a strategic plan that will guide its budget and decision-making process into the future. “I’d recommend any community undertake

Uncover the “Why?” With Strategic Focus Groups

Survey data is an important component of research methodologies, especially for municipal planning. However, survey fatigue and constraints around open-ended questions mean the insights generated often lead to one big question, “Why?” Why did respondents say this was an issue? Why do residents over the age of 45 see this as an issue, while younger residents do not? Small-group discussions around specific questions and topics can help decision-makers see the “Why?” behind their survey data. Although these groups are widely used by